Bachelor of Science in Business Administration and Master of Science in Marketing Analytics

Illinois Tech students who complete a Stuart School of Business accelerated master?s degree program begin their careers with a clear competitive edge?the solid foundation of an undergraduate business administration degree and the specialized depth of a master?s degree.
The Bachelor of Science in Business Administration/Master of Science in Marketing Analytics accelerated master?s degree program begins with business fundamentals, such as accounting, marketing, and management, as well as a grounding in analytics and quantitative methodology. At Stuart, students learn business in a hands-on, innovative way by collaborating with classmates across disciplines on technology-driven, real-world projects.Stuart?s master?s program in marketing analytics focuses on the tools and skills that prepare students to convert data into insights, transform information into communication, and translate marketing analytics into a competitive advantage to drive business success in the next economy.Stuart?s longstanding connections in the marketing analytics industry bring students valuable networking opportunities and experience in internships at top companies.

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