關於課程
This course can lead to a broad range of careers in marketing, particularly within brand management or brand marketing. It offers an understanding of the business value of brands and the skills to develop and manage them professionally.
You will develop a solid knowledge of marketing management and be able to oversee a brand across all channels. There are opportunities to apply branding theory to case studies and in a live business context. Through integrated tasks and workshops, industry links and networking opportunities, there is a focus on career and employability.
Unique brand insight: on this course you will critique the design of global brands and learn how to get the best results from your creative agencies. You will develop a solid knowledge of marketing management, so you can oversee a brand in all channels. You will take the opportunity to apply branding theory to case studies and in a live business context.
Career-ready: the work you complete during your masters builds into a portfolio you can be proud to show recruiters.
Reputation: Kingston Business School maintains a strong reputation for its marketing programmes. Top industry practitioners from companies such as Diageo Great Britain, agencies such as Iris and trade bodies such as the Institute of Promotional Marketing consult with us to ensure that our marketing courses give you the skills needed by industry.
You will develop a solid knowledge of marketing management and be able to oversee a brand across all channels. There are opportunities to apply branding theory to case studies and in a live business context. Through integrated tasks and workshops, industry links and networking opportunities, there is a focus on career and employability.
Unique brand insight: on this course you will critique the design of global brands and learn how to get the best results from your creative agencies. You will develop a solid knowledge of marketing management, so you can oversee a brand in all channels. You will take the opportunity to apply branding theory to case studies and in a live business context.
Career-ready: the work you complete during your masters builds into a portfolio you can be proud to show recruiters.
Reputation: Kingston Business School maintains a strong reputation for its marketing programmes. Top industry practitioners from companies such as Diageo Great Britain, agencies such as Iris and trade bodies such as the Institute of Promotional Marketing consult with us to ensure that our marketing courses give you the skills needed by industry.
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開始日期及學費
學費僅供參考。立即與我們的留學顧問聯繫了解最新資訊。
- 課程總長: 2 Year(s)
- 費用: GB£17,000
In學年take | 位置 |
---|---|
Spring (January), 2024 | Kingston upon Thames |
Autumn (September), 2024 | Kingston upon Thames |
Spring (January), 2025 | Kingston upon Thames |
如何申請
Entry requirements for 金斯頓大學
A good bachelor's degree, or equivalent, in any discipline. IELTS of 6.5 overall, with no element below 6.0. TOEFL iBT - Overall 88.
English language requirements
托福(TOEFL iBT)總分: 88.0
最後申請期限:
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