關於課程
The courses in this Public Relations graduate certificate program, which is based at the Story Arts Centre campus, will reflect the thinking that no two days in PR are alike. The industry experts who teach the courses will ensure you:
Learn to research, write, plan, design and implement strategic communications plans for real clients, analyze paid influencers, organize real events for local charities, produce videos and newsletters, and write media releases and employee intranet articles in CP style,
Gain an understanding of how communications strategies influence employee attitudes, shift stakeholders' opinions and tell an organization's story to the media,
Connect with the PR industry,
Work with real clients on campaigns designed and executed by students. Past and current clients include: Alpine Canada, Invictus Games, CivicAction, Genwell, City Scouts Camp, Top 40 Under 40 Alumni (many of the communications plans for these clients win student awards with local professional associations).
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開始日期及學費
如何申請
Entry requirements for 百年理工學院
College diploma or university degree in any discipline. We will consider applicants who have successfully completed partial post-secondary education and have relevant work experience. IELTS: 6.5 with no band score less than 6.0. Additional English language communications clinic sessions will be required and assigned for any single band score area below 6.5. TOEFL: 580 Paper based 88 + minimums of 22 for the Internet based test.
English language requirements
托福(TOEFL iBT)總分: 88.0
最後申請期限:
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