Master of Business (International Business)

Developed in consultation with industry, our programs incorporate real-world case analysis, activities and workplace projects. You will also benefit from meaningful connections with industry leaders and practitioners as they share their insights into essential skills and attributes needed for professional practice. You will learn how to exercise creativity, independent judgement and critical reflection, to plan, design, adapt and implement strategies and solutions that contribute to real world business practice and research. Your knowledge and research skills are taken to an advanced level in the capstone unit of this course. This unit involves an international marketing project that explores market entry and critiques research used to make recommendations and decisions.

Regardless of the industry, companies that compete for international business must have business strategies that find success. Rules, regulations, government policy and the diversity of cultures and consumer needs and preferences all impact on how companies do business across borders. International business skills are in high demand. Such skills incorporate ethical approaches, sensitivity and responsiveness to local cultures in new and diverse markets, while at the same time providing the planning, decision making and strategic management these highly competitive operations need. This program is designed for those seeking to understand the additional complexity of international business compared with domestic business activities. The international business environment is explored across a range of business disciplines, including accounting, finance, logistics, management and marketing.

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