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Master of Business Administration - Marketing Management

在賓州大學
location
位置

United States

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課程級別

碩士學位課程

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US$145,617  (2024)

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20 Month(s)

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27 August 2024

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6.0 IELTS

The marketing management major is designed to build deep competency in the art and science of: (1) choosing which customers to serve, and (2) getting, keeping and growing them through delivering superior customer value. Marketing majors will gain a proficiency in the latest methods and concepts for understanding customer behavior and for devising effective marketing strategies. Marketing majors choose courses to prepare themselves for careers in corporate or not-for-profit management, or in marketing fields that range from product management, advertising, and sales and account management to retailing, e-business, distribution management, and strategic marketing planning. Students can look forward to career opportunities in large and small organizations representing a spectrum of industrial, consumer goods, service, electronic commerce, and consulting firms in public- and private-sector institutions.

學費僅供參考。立即與我們的留學顧問聯繫了解最新資訊。

  • 課程總長: 20 Month(s)
  • 費用: US$145,617
In學年take 位置
Fall (August), 2024 Philadelphia
Fall (August), 2025 Philadelphia

Entry requirements for 賓州大學

Beginning with your high school, please complete the Education and Transcript section for all of your academic experiences, including your bachelor’s or bachelor’s-equivalent degree, study abroad, summer school, and post-baccalaureate classes. If you have more information than the three forms will allow, please use the Microsoft Excel Multiple Transcript Template to record your additional education.

English language requirements

托福(TOEFL iBT)總分: 60.0

最後申請期限:

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  • If you aren’t eligible for the above entry requirements, you might want to explore pathway options at 賓州大學. If you want to find out more, please speak to our counsellors.

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