International Master of Business Administration (Advertising and Brand Management)

This two-year MBA provides professionals with the advanced knowledge and management skills for international business. It does not require previous work experience.You will learn about business strategy, international trade, global marketing and international human resource management with a focus on the design and planning of effective media, and brand management strategy. You will graduate with the knowledge and skills to address complex digital media issues, and design successful marketing and branding strategies. Courses are designed in consultation with industry professionals, so you’ll learn through real-life case studies and develop the knowledge and expertise you need to address today’s global business challenges.This degree will develop your knowledge of the global business environment and enable you to maximise your career development opportunities and employment prospects. You will benefit from a range of experience-based learning opportunities, including overseas study and business mentoring by a senior business leader through the Executive Partners Program.You will learn about business strategy, international trade, global marketing and international human resource management with a focus on the design and planning of effective media, and brand management strategy. You will graduate with the knowledge and skills to address complex digital media issues, design successful marketing and branding strategies, and the expertise to accelerate your career as a business professional in an international context.

Career outcomes - :With an International Master of Business Administration you will be equipped to pursue an international business career worldwide. You could consider foreign affairs, international trade, a multinational organisation or consulting. An International MBA is a perfect vehicle for career progression, such as a move into project management, marketing management, brand management, advertising management or specialist global business management.

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