BSc(Hons) Business and Digital Marketing
在Falmouth University
關於課程
In today’s data-driven world, successful marketing managers need more than solid business skills and an understanding of traditional marketing methods to target, engage and persuade an audience. You’ll work collaboratively on real projects to explore innovative, sustainable and ethical business and marketing practice in the digital realm. From developing project management skills and leadership techniques to navigating consumer psychology, you’ll learn to harness creativity, cultural awareness and business acumen to deliver impactful marketing strategies across a range of digital platforms.
You will:
Gain an in-depth understanding of the ideas central to successful digital marketing, exploring the theory behind practical, real-world issues
Be guided by an industry-connected team and work on live briefs to build your professional network
Develop an understanding and awareness of the importance of sustainability, accessibility and inclusivity for organisations of all sizes
Work in small teams to develop your communication and decision-making techniques
Study at a university recognised by the Chartered Management Institute and Chartered Institute of Marketing
You will:
Gain an in-depth understanding of the ideas central to successful digital marketing, exploring the theory behind practical, real-world issues
Be guided by an industry-connected team and work on live briefs to build your professional network
Develop an understanding and awareness of the importance of sustainability, accessibility and inclusivity for organisations of all sizes
Work in small teams to develop your communication and decision-making techniques
Study at a university recognised by the Chartered Management Institute and Chartered Institute of Marketing
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開始日期及學費
如何申請
Entry requirements for Falmouth University
104 – 120 UCAS Tariff points.
IELTS - 6.0 with a minimum 5.5 in each skill, PTE Academic - Pearson Academic 55 (minimum 51 in all four components)
English language requirements
最後申請期限:
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評價與排名
關於Falmouth University
近期活動
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