Bachelor of Arts in Digital Media Studies

Rochester is the ideal place to explore the connections between digital technology, critical analysis, production, and innovation. Our digital media studies (DMS) major combines:
An interdisciplinary approach to the liberal arts
A tradition of expertise in imagining and entrepreneurship
Ties to the George Eastman Museum, the world’s oldest photography museum and one of the oldest film archives
A University-wide commitment to supporting digital technology and the arts
We believe that those who understand the history and theory of media will be better producers of them. Likewise, those who know how media are produced will be better able to analyze them. As a result, DMS is one of the few majors in the nation that combines the study, analysis, and interpretation of media with its production.
For their capstone experience students plan, design, construct, and deliver a digital media object of significant scope. Working as a team, they deploy their collective knowledge, skills, and expertise in the domain of media history, theory, aesthetics, and technology to review customer proposals and/or devise a project of their own design.
Digital Media Studies (DMS) is an interdisciplinary major comprising fourteen courses. The DMS major can satisfy either the humanities or natural science divisional area. (The divisional area is determined by which seven or more of the fourteen courses are taken.)

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