關於課程
The programme aims to develop an innovative approach to the professional luxury brand management of luxury consumable goods (cars, cosmetics, drinks, fashion, fragrances, handbags, jewellery, luggage, yachts and watches). The programme provides you with the critical knowledge and awareness of the complex issues involved in the luxury consumable goods sector in the 21st century, working on concepts and platforms such as brand management, marketing, advertising and social media.
Through a combination of research-informed teaching and learning, you will gain an understanding of the production, distribution and consumption of luxury goods with reference to the circular economy, all seen through the dependent role of the luxury brand manager. The programme also includes ethics, corporate social responsibility, enterprise and leadership, equipping you with a range of skills that could enable you to take on both creative as well as management positions in the luxury goods industry.
The Advanced Practice version of this course offers you a valuable opportunity to secure a work placement or complete a group consultancy project or a research project, giving you an experience of the workplace environment or live business issues, or be involved in research and gain analytical business skills.
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開始日期及學費
如何申請
Entry requirements for Northumbria University - QA Higher Education
Applicants should have the following:
Academic requirements
Minimum 2:2 (second class) honours degree or equivalent from a recognised university in any subject
If you don?t meet the academic requirements
Applicants with non-standard prior learning and or relevant work experience and training are encouraged to apply. A CV (curriculum vitae) made up of prior work experience and training would need to be submitted for consideration by our faculty alongside the standard application.
Candidates coming through the non-standard route, such as through relevant work experience or old qualifications, will be invited for interview to discuss their application.
All applications will be considered on an individual basis.
Alternatively, you may also be eligible for our Pre-Masters courses. These are pathway programmes designed specifically for students who are looking to progress on to a Masters degree.
English language requirements
Students require IELTS 6.5 (or above) with no single element below 5.5 or equivalent.
If you have IELTS 5.5 ? 6.0, you may be eligible to join our Pre-Sessional English before starting this programme.
English language requirements
托福(TOEFL iBT)總分: 60.0
最後申請期限:
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