Post-Baccalaureate Diploma in Marketing

This 20-course post-baccalaureate diploma is aimed at students with a bachelor degree in any non-business program other than those with a marketing major or specialty who wish to pursue a career in the marketing field. Designed for those who hold a Bachelor?s degree in a program other than marketing, classes consist of a broad foundation of business principles and practices, enabling specialization. Courses give you that extra edge of management expertise to complement your previous business experience. More than simply advertising, marketing is about product design and placement, promotion and ensuring availability in the market. While theory and practical application are foundational to this program, creativity is also an integral element. You will use creative skills in areas of market research, digital content creation and organization, communications, branding and professional sales.

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