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關於課程
Our BSc (Hons) Digital and Social Media Marketing will equip you with the skills and experience that employers demand of modern marketing professionals and you will graduate with experience in digital marketing analytics and strategy, search engine optimisation, social media marketing and digital content creation. As this course is accredited by the Chartered Institute of Marketing (CIM), you’ll have the opportunity to complete a Certificate in Professional Digital Marketing alongside your degree. This will improve your employability as it’s sought after by many recruiters.
We teach everything through a real-world perspective, which means you will learn how to apply your knowledge. We also use the latest industry software.
In your first year you will learn about the important role marketing plays in the relationships between consumer and organisations. We will equip you with the skills needed to begin analysing digital marketing techniques and how to create content that would best fit into a social media strategy to leverage the variety of platforms used by organisations to communicate with their consumers. This will help you in identifying how improvements can be made to digital communications to better deliver your message and understand how market research and data can be used to align marketing activities to business objectives.
Careers
This course offers a wide range of career options in digital and social media marketing or more traditional marketing roles. In recent years, graduates have entered a range of marketing roles in in the public and private sectors. Many have set up their own successful businesses. With this degree you may you may find yourself pursuing a career as - Digital Marketing Manager, Social Media Manager, Content Manager, SEO Manager
Marketing Analytics Manager, AI Specialist, Customer Journey Analyst
We teach everything through a real-world perspective, which means you will learn how to apply your knowledge. We also use the latest industry software.
In your first year you will learn about the important role marketing plays in the relationships between consumer and organisations. We will equip you with the skills needed to begin analysing digital marketing techniques and how to create content that would best fit into a social media strategy to leverage the variety of platforms used by organisations to communicate with their consumers. This will help you in identifying how improvements can be made to digital communications to better deliver your message and understand how market research and data can be used to align marketing activities to business objectives.
Careers
This course offers a wide range of career options in digital and social media marketing or more traditional marketing roles. In recent years, graduates have entered a range of marketing roles in in the public and private sectors. Many have set up their own successful businesses. With this degree you may you may find yourself pursuing a career as - Digital Marketing Manager, Social Media Manager, Content Manager, SEO Manager
Marketing Analytics Manager, AI Specialist, Customer Journey Analyst
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開始日期及學費
學費僅供參考。立即與我們的留學顧問聯繫了解最新資訊。
- 課程總長: 4 Year(s)
- 費用: GB£67,000
In學年take | 位置 |
---|---|
Autumn (September), 2024 | Stoke-on-Trent |
Autumn (September), 2025 | Stoke-on-Trent |
如何申請
Entry requirements for 史塔福德郡大學
Typical UCAS Offer: 48 points
A levels: A, DD, EEE
BTEC: PPP
IELTS band 6.0, with no component below 5.5. TOELF ibt 72 with a minimum of 18 in Reading, 17 in Listening, 20 in Speaking. and 17 in Writing.
English language requirements
托福(TOEFL iBT)總分: 72.0
最後申請期限:
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