BA (Hons) Graphic Design

This challenging studio-based course is practical and creative. Live project briefs, competitions and excellent facilities enrich your learning.Graphic design is seen, felt and experienced everywhere. Once focused on objects, graphic design is now increasingly concerned with contexts. Graphic designers inform, confront, persuade, entertain, provoke, challenge, question, direct and engage with the political, social and environmental issues of the world we live in.
Being a graphic designer is fun, stimulating and inspiring. Designers are creative problem-finders and solvers. You will be challenged to think differently, even professional designers are constantly developing their skills. There are always new trends, new technologies, new ideas, and new sources of inspiration – a creative mind never stops learning. It is more than just a job – it's a way of life.

The course is studio based, practical, hands-on and creative. It offers you many different ways to make graphic design work as you explore the different contexts and formats in which graphic design is experienced. It allows you to decide what kind of designer you want to be. It will test and challenge you to expand your understanding and knowledge of what graphic design is, what it can do and what it is for.

You will be introduced to typography and layout, drawing as observation and problem solving, identity and branding, packaging and point of purchase, exhibition design, publication and printing, and digital moving image. The course has a great resource base for you to use. Typically our students work on Apple Macs in computer labs, and in the Digital Print Hub you will be able to access (under guidance) high quality printing on many different types of materials, laser-cutting, book-binding, and other printing options, including screen print and Letterpress print in our Printing Studios.

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