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Master of Science in Marketing Analytics

在Claremont Graduate University (CGU)
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United States

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課程級別

碩士學位課程

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US$64,640  (2024)

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1 Year(s)

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28 August 2024

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7.0 IELTS

The Master of Science in Marketing Analytics (MSMA) is a fast-track degree that equips you with in-depth expertise in marketing analytics, allowing you to contribute to business value by supporting marketing decision-making. Business analytics and marketing management are integrated into the curriculum. As an MSMA student, you will discover how to identify relevant sources of data and the tools most appropriate for data analysis, as well as demonstrate competence in the application of marketing software programs and the effective presentation and visualization of data findings. Assignments are designed to teach you to communicate a business case to decision-makers effectively, both verbally and in writing. You will also receive training in project management, learning to work in a team, and how to effectively utilize team strengths for problem-solving.

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  • 課程總長: 1 Year(s)
  • 費用: US$64,640
In學年take 位置
Fall (August), 2024 Claremont
Fall (August), 2025 Claremont

Entry requirements for Claremont Graduate University (CGU)

You must hold a U.S. equivalent bachelor’s degree from an accredited college or university.
Work experience is recommended but not required.
Applicants must submit a sealed, official transcript from every undergraduate and graduate institution that has granted the applicant a degree. For undergraduate coursework, applicants are required to submit proof of a completed bachelor’s degree from a regionally accredited college or university. Unofficial copies of transcripts are accepted for review purposes, but official copies will be required upon admission. Applicants must submit a copy of their resume. Statement of purpose, Two letters of recommendation, After an initial review of your application to the program, you may be invited to interview with the program faculty.
A minimum TOEFL score of 95 iBT, or a minimum IELTS score of 7.0 with no sub-score lower than 6.5, is required for direct-entry admission. Admitted students who score below 95 iBT on the TOEFL, or below 7.0 on the IELTS, will be required to successfully complete ISP (earning a grade of B or higher in each required ISP course) prior to beginning their degree programs.

English language requirements

托福(TOEFL iBT)總分: 95.0

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