關於課程
The Master of Business Administration degree program with a concentration in Marketing provides graduate students with knowledge and information about marketing strategy within the framework of business strategy and its interdependent functional strategies that create and deliver the value proposition. The marketing concentration emphasizes the importance of stakeholders in managing and/or revitalizing brands over time. Students create growth strategies utilizing market penetration and development, product development and diversification approaches. Students create hybrid distribution strategies that leverage partnerships and provide access to target markets utilizing traditional, online and digital channels designed to deliver interactive, omnichannel customer experiences that put customers at the center of all decisions.
Upon completion of this program, graduates are expected to: Gather, interpret and analyze research to inform decision-making at operational and strategic levels of an organization, Use advanced communication skills and awareness of cultural differences in global and domestic business interactions, Analyze problems from a diverse perspective, pose effective solutions and evaluate the impact of executive decisions, Assess and evaluate business entities taking into account cross-functional environments as they affect ethical decision making in domestic and global organizations, Create marketing and branding strategies within the framework of business strategy, leveraging traditional, digital and social media that influence targeted stakeholders.
Upon completion of this program, graduates are expected to: Gather, interpret and analyze research to inform decision-making at operational and strategic levels of an organization, Use advanced communication skills and awareness of cultural differences in global and domestic business interactions, Analyze problems from a diverse perspective, pose effective solutions and evaluate the impact of executive decisions, Assess and evaluate business entities taking into account cross-functional environments as they affect ethical decision making in domestic and global organizations, Create marketing and branding strategies within the framework of business strategy, leveraging traditional, digital and social media that influence targeted stakeholders.
- 獎學金 - 查看所有獎學金
- 實習機會
開始日期及學費
學費僅供參考。立即與我們的留學顧問聯繫了解最新資訊。
- 課程總長: 2 Year(s)
- 費用: 無法取得
In學年take | 位置 |
---|---|
Fall (August), 2024 | Providence |
Spring (January), 2025 | Providence |
Fall (August), 2025 | Providence |
Fall (August), 2025 | Providence |
Spring (January), 2026 | Providence |
Fall (August), 2026 | Providence |
如何申請
Entry requirements for 強生威爾斯大學
Bachelor's degree in any major
A completed graduate application for admission
Official or certified transcripts/mark sheets from all institutions attended, including proof of bachelor?s degree and master's degree (if applicable) conferral.
U.S. GPA equivalent of 2.85 or above.
TOEFL iBT: 80, IELTS: 6.5.
English language requirements
托福(TOEFL iBT)總分: 80.0
最後申請期限:
這個日期的預約已滿,聯絡IDP的顧問以獲得詳細資訊
更多資訊
評價與排名
學生評價
尚未收到該校的評價
近期活動
想了解更多關於此處的資訊?請看 IDP如何蒐集並展示課程資訊. 此處的資訊內容若有誤,IDP不負任何責任與義務。建議您直接洽詢IDP的專業顧問,以獲得最新最準確的資訊。
我們開始吧!
一鍵註冊或登入
檢視清單 或關閉此視窗以繼續搜尋